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Toyosu Market Tuna Auction: Unique Tokyo Early Morning

Witness the iconic pre-auction display of giant frozen tuna at Tokyo's Toyosu Market.

Before the city awakens, a thrilling spectacle of commerce and tradition unfolds. Witness the world-famous tuna auction from a dedicated viewing gallery, an experience that connects you to the deep culture of sushi and the immense energy of Tokyo’s food supply.

A Front-Row Seat to a World-Famous Spectacle

My Choice
  • Witness the intensity and speed of the live tuna auction from a close-up gallery.
  • Feel the palpable energy of one of the world’s largest seafood markets.
  • Gain a deep appreciation for the journey of sushi from the ocean to your plate.

A Symphony of Signals and Shouts

The auction is a mesmerizing performance. Buyers use cryptic hand signals (teyari) to place their bids as the auctioneer chants in a rhythmic, specialized language. It’s a high-stakes drama where a single tuna can sell for hundreds of thousands of dollars.

More Than Just a Market

To truly understand Japanese culinary culture, one must understand the central role of Toyosu. Arranging a guided visit provides invaluable context, explaining the logistics, the history, and the stories of the people who work in this incredible ecosystem.

Toyosu Market experts prepare fresh tuna. See this essential Tokyo culinary scene up close.

Your Guide to a Memorable Experience

STEP
Apply for the viewing deck lottery well in advance via the official website.
STEP
For a more in-depth experience, book a private guided tour. An expert can explain the nuances of the auction and navigate the vast market.
STEP
Conclude your morning with an incredibly fresh sushi breakfast at one of the acclaimed restaurants located within the market itself.

Access & Essential Information

Location: Tokyo, Koto Ward (Toyosu).
Access: Directly connected to Shijo-mae Station on the Yurikamome line.
Pro Tip: The auction happens very early (around 5:30-6:30 a.m.). Staying at a nearby hotel or arranging a taxi is essential.

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