Before the city awakens, a thrilling spectacle of commerce and tradition unfolds. Witness the world-famous tuna auction from a dedicated viewing gallery, an experience that connects you to the deep culture of sushi and the immense energy of Tokyo’s food supply.
A Front-Row Seat to a World-Famous Spectacle
- Witness the intensity and speed of the live tuna auction from a close-up gallery.
- Feel the palpable energy of one of the world’s largest seafood markets.
- Gain a deep appreciation for the journey of sushi from the ocean to your plate.
A Symphony of Signals and Shouts
The auction is a mesmerizing performance. Buyers use cryptic hand signals (teyari) to place their bids as the auctioneer chants in a rhythmic, specialized language. It’s a high-stakes drama where a single tuna can sell for hundreds of thousands of dollars.
More Than Just a Market
To truly understand Japanese culinary culture, one must understand the central role of Toyosu. Arranging a guided visit provides invaluable context, explaining the logistics, the history, and the stories of the people who work in this incredible ecosystem.

Your Guide to a Memorable Experience
Access & Essential Information
Location: Tokyo, Koto Ward (Toyosu).
Access: Directly connected to Shijo-mae Station on the Yurikamome line.
Pro Tip: The auction happens very early (around 5:30-6:30 a.m.). Staying at a nearby hotel or arranging a taxi is essential.
